Privacy Policy

EFFECTIVE DATE: January 1, 2020

LAST REVIEWED: January 6, 2020

INTRODUCTION

Mild Consulting Enterprise LLC (the “Company,” “Mild Consulting,” or “We”) respects your privacy and is committed to protecting it through our compliance with this policy.

This policy outlines the types of information we may collect from you or that you may provide when you visit the website www.mildconsult.com (our “Website”), interact with our National Customer Contact Center (our “National Customer Contact Center”), or utilize any of our proprietary internal business applications (our “Business Applications”) and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy is applicable to information collected:

• On this Website.
• Through our National Customer Contact Center.
• In email, SMS messaging, text, and other electronic messages between you and this Website and/or our National Customer Contact.
• When you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.
• Through the use of our Business Applications.

It does not apply to information collected by:

• Us offline or through any other means, including on any other website operated by the Company or any third party (including our affiliates, subsidiaries, or independently owned and operated Mild Consulting franchisees).
• Any third party (including our affiliates, subsidiaries, or independently owned and operated Mild Consulting franchisees), including through any application or content (including advertising) that may link to or be accessible from the Website.

Please note that Mild Consulting franchisees are independent entities, and their processing of information is subject to their own independent privacy policies. For information on how a specific Mild Consulting franchisee processes your information, please direct your request to the relevant Mild Consulting franchisee.

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website, interact with our National Customer Contact Center, or utilize our Business Applications. By accessing or using this Website, interacting with our National Customer Contact Center, or utilizing Business Applications, you accept both our Terms and Conditions and this Privacy Policy and consent to the practices that it describes. This Policy may change from time to time. Your continued use of this Website, continued interactions with our National Customer Contact Center, or continued utilization of our Business Applications after we make changes is deemed acceptance of those changes, so please check the policy periodically for updates.

If you have questions about our Privacy Policy or wish to exercise your rights and choices, please contact us as set forth in the section entitled “Contact Us” below. If you are a California resident, please see the sections entitled “Additional Disclosures for California Residents.”

INFORMATION WE COLLECT

Information You Manually Provide

We collect information you provide directly via the Website, our National Customer Contact Center, and/or our Business Applications. The information we collect includes information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly, or indirectly to you. The categories of information we collect may include the following:

• Contact Data: We collect your first and last name, postal address, email address, and telephone number.
• Account Credentials: We collect passwords and other information for authentication and account access.
• Payment Data: We collect data necessary to process your payment if you make a purchase, including your payment instrument number (such as a credit card number), and the security code associated with your payment instrument.
• Order Information: We collect information about your orders and the products and services you choose.
• Profile Data: We may collect your interests, favorites, and preferences.
• Content: We collect the content of messages you send to us, such as feedback and product reviews you may write, or questions and information you provide to customer support.
• Applicant Data: We collect data as necessary to consider you for a job opening or franchise opportunity if you submit an application to us, including your employment and education history, transcript, writing samples, and references.

We collect information you provide at various points throughout your interactions with us, such as the following:

• Account Registration: To register an account with Mild Consulting, you will be required to fill out a registration form on the Website. This form requires you to provide your contact data and account credentials. You may also provide additional profile data to help speed up and facilitate your future orders.
• Online Orders: You can place an online order through your registered account or as a guest. If you place an online order, you will need to provide your first name and last name, email address, telephone number, service or delivery address, and order information. If you pay online, you will also need to provide your payment data.
• Other Transactions: We may offer you other opportunities to transact with us through the Website, our National Customer Contact Center, and/or our Business Applications. If you conduct transactions through the Website or our National Customer Contact Center, we will collect information you provide directly about the transactions you engage in while on the Website or our National Customer Contact Center (including any data gathered through the Website and when you communicate with us through our National Customer Contact Center). This information may include payment and billing information as well as the nature, quantity, and price of the goods or services you exchange, audio recording and/or transcripts of your communications with our National Customer Contact Center, and the individuals or entities with whom you communicate or transact business.
• Email and Other Voluntary Communications: You may also choose to communicate with us through email, our Website, our National Customer Contact Center, or through other means. Such communications may be in connection with our customer service efforts, your questions, or for other purposes. We collect the information in these communications, and such information may include information that personally identifies you.
• You may choose to voluntarily disclose other information when using our Website or interacting with our National Customer Contact Center that we do not request, and, in such instances, you are solely responsible for such information.

Information Collected Automatically

When you visit our Website, we automatically collect information about your device and how your device interacts with our Website or our National Customer Contact Center.

The categories of information we collect may include the following:

• Service Use Data: We collect data about the features and services you use, the emails and advertisements you view, the products and services you consider and purchase, the date and time you access the Website or contact our National Customer Contact

EFFECTIVE DATE: January 1, 2020

LAST REVIEWED: January 6, 2020

INTRODUCTION

Mild Consulting Enterprise LLC (the “Company,” “Mild Consulting,” or “We”) holds a paramount commitment to safeguarding your privacy. This Privacy Policy outlines the meticulous approach we adopt in protecting your information when you engage with our website www.mildconsult.com (our “Website”), interact with our National Customer Contact Center (our “National Customer Contact Center”), or utilize our proprietary internal business applications (our “Business Applications”).

This policy applies to information collected:

• On this Website.
• Through our National Customer Contact Center.
• In email, SMS messaging, text, and other electronic messages between you and this Website and/or our National Customer Contact.
• When you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.
• Through the use of our Business Applications.

It does not apply to information collected by:

• Us offline or through any other means, including on any other website operated by the Company or any third party (including our affiliates, subsidiaries, or independently owned and operated Mild Consulting franchisees).
• Any third party (including our affiliates, subsidiaries, or independently owned and operated Mild Consulting franchisees), including through any application or content (including advertising) that may link to or be accessible from the Website.

Please note that Mild Consulting franchisees are independent entities, and their processing of information is subject to their own independent privacy policies. For information on how a specific Mild Consulting franchisee processes your information, please direct your request to the relevant Mild Consulting franchisee.

We encourage you to thoroughly read this policy to comprehend our meticulous policies and practices regarding your information and how we intend to treat it. If you do not concur with our policies and practices, your choice is not to use our Website, interact with our National Customer Contact Center, or utilize our Business Applications. By accessing or using this Website, interacting with our National Customer Contact Center, or utilizing Business Applications, you accept both our Terms and Conditions and this Privacy Policy, consenting to the practices that it delineates. This Policy may undergo changes from time to time. Your sustained use of this Website, continued interactions with our National Customer Contact Center, or ongoing utilization of our Business Applications after changes are implemented indicates your acceptance of those changes, prompting you to periodically check the policy for updates.

If you have questions about our Privacy Policy or wish to exercise your rights and choices, please contact us as set forth in the section entitled “Contact Us” below. If you are a California resident, please see the sections entitled “Additional Disclosures for California Residents.”

INFORMATION WE COLLECT

Information You Manually Provide

We place high regard on the information you provide directly via the Website, our National Customer Contact Center, and/or our Business Applications. This encompasses data that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly, or indirectly to you. The categories of information we collect include the following:

• Contact Data: Comprising your first and last name, postal address, email address, and telephone number.
• Account Credentials: Encompassing passwords and other information for authentication and account access.
• Payment Data: Involving data necessary to process your payment if you make a purchase, including your payment instrument number (such as a credit card number), and the security code associated with your payment instrument.
• Order Information: Covering details about your orders and the products and services you select.
• Profile Data: Potentially including your interests, favorites, and preferences.
• Content: Encompassing the content of messages you send to us, such as feedback and product reviews you may write, or questions and information you provide to customer support.
• Applicant Data: Relevant data collected to assess your candidacy for a job opening or franchise opportunity if you submit an application to us, including your employment and education history, transcript, writing samples, and references.

We collect this information at various points throughout your interactions with us, such as during:

• Account Registration: To register an account with Mild Consulting, you will need to fill out a registration form on the Website. This form necessitates you to provide your contact data and account credentials. You may also furnish additional profile data to expedite your future orders.
• Online Orders: Whether you place an online order through your registered account or as a guest, providing your first name and last name, email address, telephone number, service or delivery address, and order information is necessary. If you pay online, you will also need to provide your payment data.
• Other Transactions: Opportunities may arise for you to transact with us through the Website, our National Customer Contact Center, and/or our Business Applications. We will collect information directly related to the transactions you engage in while on the Website or our National Customer Contact Center (including data gathered through the Website and when you communicate with us through our National Customer Contact Center). This information may encompass payment and billing information, the nature, quantity, and price of the goods or services you exchange, audio recordings and/or transcripts of your communications with our National Customer Contact Center, and the individuals or entities with whom you communicate or transact business.
• Email and Other Voluntary Communications: Opting to communicate with us through email, our Website, our National Customer Contact Center, or other means is entirely your choice. Such communications may be in connection with our customer service efforts, your questions, or for other purposes. We collect the information in these communications, and it may include data that personally identifies you.
• Voluntarily Disclosed Information: You may choose to voluntarily disclose other information when using our Website or interacting with our National Customer Contact Center that we do not explicitly request, and, in such instances, you are solely responsible for such information.

Information Collected Automatically

When you visit our Website, we automatically collect information about your device and its interaction with our Website or our National Customer Contact Center.

The categories of information we collect include the following:

• Service Use Data: Encompassing data about the features and services you use, the emails and advertisements you view, the products and services you consider and purchase, the date and time you access the Website or contact our National Customer Contact Center, the pages you access while using the Website, and the internet address of the websites, if any, from which you linked directly to the Website or our National Customer Contact Center, and other similar information.
• Device Connectivity and Configuration Data: Involving data about the type of device you use, the operating system and browser you use, your internet service provider, your device’s regional and language settings, and other similar information. This data also includes IP address, MAC address, device advertising ID (e.g., IDFA or AAID), and other device identifiers.
• Business Application Data: If you are a Mild Consulting Technician, data about your use of our proprietary internal Business Applications is collected. This includes the time you log in and out of Business Applications, arrival/departure times, transit time between customer locations, GPS data, and customer service information such as the time it takes a Mild Consulting Technician to complete a specific service order.
• Location Data: Potentially encompassing data about your device’s location, which can be precise (e.g., latitude/longitude data) or imprecise (e.g., location derived from an IP address or data that indicates a city or postal code level). For instance, precise location data may be collected through the Website to direct your inquiries to the appropriate Mild Consulting franchisee.

We leverage cookies and other tracking technologies to automatically collect this information, including:

• Log Files: These are files that record events occurring in connection with your use of the Websites and Business Applications, such as IP address, browser type, internet service provider, referring/exit pages, operating system, date/time stamps, and related data.

• Cookies: Our servers, or the servers of Mild Consulting franchisees or other entities, may place a “cookie” on your device, store data in your device’s browser or access pre-existing removable tracking features on your device. This allows you to use our Website and personalize your experience. A “cookie” is a small piece of data sent by a web server to your device, which may be stored by your browser on your device’s hard drive. Cookies and browser storage allow us to recognize your device while you are on our Website, customize your online experience, and support security features. Cookies and browser storage are also useful in allowing more efficient log-in for users, tracking transaction histories, and preserving information between sessions. The information collected from cookies and browser storage may also be used to improve the functionality of our Website, analyze your use of our Website, or deliver advertising regarding Mild Consulting products and/or services. To learn more about how we use cookies, please visit the “Your Rights and Choices” section below. Types of cookies and tags on our Website include:

  • Functionality: Used to remember your preferences and for facilitating transactions such as purchases or the scheduling of services.
  • Performance or Analytics: Used to measure site activity to improve user experience.
  • Targeting: Used to display information and offers that specifically interest you.

• Local Storage: We use Local Storage, such as HTML5 storage, to store information related to whether the user has chosen to “Remain Logged In” as well as tokens if other services are used. We may partner with other entities to provide certain features on our Website or to display advertising based upon your web browsing activity using Local Storage such as HTML 5 storage to collect and store information. Various browsers may offer their own management tools for removing HTML5 Local Storage.

• Web Beacons (“Tracking Pixels”): Web Beacons are pieces of code embedded in a website, video, email, or advertisement that send information about your use to a server. Web Beacons may include image pixels (small graphic images) and JavaScript pixels (containing JavaScript code). Incorporating Web Beacons allows us to track conversions, bring you advertising both on and off our Website, and provide additional functionality, such as connecting our Websites with your social media account(s).

• Location-Identifying Technologies: GPS software, geo-filtering, and other location-aware technologies may locate you for purposes such as verifying your location and delivering or restricting relevant content based on your geographic location.

• Voice Processing Technologies: These technologies record your interactions with our National Customer Contact Center and collect data to fulfill requests made by you. We maintain audio recordings of your interactions with our National Customer Contact Center to complete your instructions or requests and to enhance our delivery of products and services. In most circumstances, such audio recordings are destroyed within forty-five (45) days of their creation. We may use non-audio data associated with the collection for additional purposes such as data analytics and otherwise in accordance with this Privacy Policy.

• Device Fingerprinting: This is the process of analyzing and combining sets of information elements from your device’s browser, such as JavaScript objects and installed fonts, to create a “fingerprint” of your device and uniquely identify it.

We may incorporate tracking technologies into our emails, our Website, our Business Applications as well as into our advertisements. Some of these tracking technologies may track your activities across time and services for purposes of associating the different devices you use and delivering relevant ads and/or other content to you.

For further information on how we use tracking technologies for analytics and advertising and your rights and choices regarding them, please see the sections entitled “Analytics, Advertising, and Retargeting” and “Your Rights and Choices” below.

Information Collected from Franchisees and Other Sources

We also may obtain information about you from other sources and may combine such information with information we have collected about you. The categories of other sources from which we may collect include the following:

• Mild Consulting Franchisees: Independently owned and operated entities. We process information received from Mild Consulting franchisees to provide these entities with services as well as for our own purposes in accordance with this Privacy Policy.
• Social Networks: When you reference our service or grant permission to Mild Consulting to access your data on one or more of these services.
• Business Partners: Our Business Partners with which we offer co-branded services, sell or distribute our products, or engage in joint marketing activities.